June 19–20, 2026 · Gathering Ground

161 years after the news
finally reached us,
we gathered.

Pulaski County Juneteenth Fest 2026 has closed. What follows is the record — what was built, what was witnessed, and what remains standing. Thank you to every neighbor who showed up and made this a place worth returning to.

The Weekend

Two days. Two rooms. One community remembering itself out loud.

The Freedom Cabaret, Juneteenth Fest 2026
Friday · June 19

The Freedom Cabaret

Hampton Inn · Saint Robert

An immersive evening built across four experiential zones — Roots, Bridge, Gathering Ground, and Carry the Light Forward.

  • Keynote: Attorney Nimrod "Rod" T. Chapel Jr., President, Missouri NAACP State Conference
  • Live jazz from Antoine Washington (SaxCiti); music by DJ EssGee
  • Spoken word by The Cosplay Poet
  • A festival first: youth media — three young interviewers working the red carpet
  • Eight community organizations honored for service to Pulaski County

"You have had a premium experience. Tell people what happened tonight and why it was important." — from the keynote stage

Community Day at Waynesville Park
Saturday · June 20

Community Day

Waynesville Park · Free & All Ages

A free, all-ages celebration organized across Gathering Zones — history, wellness, knowledge, community, joy, and service.

  • Mayoral proclamations from two municipalities
  • Live performances including Twice on Sunday, with DJ EssGee carrying the day
  • Vendor village — local businesses, food, and makers
  • Kids zone — inflatables and foam party by BZ Inflatables
  • A lived-experience reflection from Mayor Pro-Tem Walter Reese
  • Lighting the Way Forward — the closing ceremony at dusk

Branch-led observances — the Juneteenth Golf Tournament and the Movie Night screening of Selma — were hosted independently by the Branch.

Branch-Led Initiatives

The Keynote

Attorney Nimrod "Rod" T. Chapel Jr., President of the Missouri NAACP State Conference, spoke at the Freedom Cabaret on June 19, 2026. Filmed and produced by Cedar Visual Media.

The Keynote — Freedom Cabaret 2026

Watch The Keynote Presentation

Freedom is not only celebrated. It is protected. Videography by Cedar Visual Media.

Watch The Video

How It Was Built

Two organizations. Two distinct roles. Understanding the difference is how a community grows a festival that lasts.

The Host

NAACP Pulaski County
Branch 4008-B

Juneteenth Fest is a Branch program. The Branch owns the mission, holds the funds, and carries the community relationship.

  • Governance — approvals, budget, and decisions through the Executive Committee
  • Stewardship — all sponsorships, ticket revenue, vendor fees, and donations
  • Volunteers — recruiting the hands that carry the day
  • Mission — advocacy, membership, and community engagement year-round
The Architect

CrownBorn Empire™

CrownBorn designs and builds the infrastructure the celebration stands on — and hands it back to the Branch to keep.

  • Architecture — theme, zones, run-of-show, ceremony, and awards
  • Systems — website, ticketing, registration, media, and vendor pipeline
  • Production — sourcing, contracting, and coordinating talent and vendors
  • Story — marketing, billboards, press, and the commemorative record

An Important Distinction — And An Invitation

A CrownBorn celebration is architected, not staffed. The design assumes hands to carry it: volunteers to set up, staff the zones, guide guests, collect and distribute inventory, and break down at the end.

Day-of labor, staffing, setup, inventory collection, and distribution are not automatically included in event architecture. They are separate infrastructure — and when the hands are short, someone fills the gap. This year, CrownBorn filled a great deal of it so the community would never feel the difference.

That is not sustainable for any organization, and it should not have to be. The stronger the volunteer corps, the further every dollar goes — and the more the Branch keeps.

So this is the honest invitation: lean in for 2027. Learn the plan. Take a zone. Claim a shift. Show up for setup and stay through teardown. The blueprint will be ready. The building is ours to raise together.

A Festival First

Every year this festival grows, something exists that never existed before. In 2026, it was a voice.

Latasha Blunt, the Voice of Juneteenth Fest 2026
Created & Architected by CrownBorn

Latasha Blunt

The Voice of Juneteenth Fest 2026

The role did not exist before this year. CrownBorn designed it — the Event Voice, the five-lane media system, and the Youth Media Corps beneath it — then contracted, onboarded, and equipped the person who would carry it.

Latasha did the rest.

41
Facebook Live broadcasts
hosted, start to finish

Red carpet. Interviews. Community storytelling. Weeks of build-up through the final night. She carried an entire festival to the people who could not be there — and opened a brand-new way for this Branch to tell its own story.

Before 2026, the Branch had less than five dedicated lives before with interviews. It has now — forty-one times. And the skill stays.

The Billboards

CrownBorn designed and placed billboard advertising that put the festival — and its artists and vendors — in front of the whole region.

Latasha Blunt — Juneteenth Fest 2026 billboard
Latasha Blunt · The VoiceThe festival voice, on the highway. *Designed by CrownBorn.
The Cosplay Poet — Juneteenth Fest 2026 billboard
The Cosplay PoetSpoken word that talked to our souls.
Psalmist Janice Wilson — Juneteenth Fest 2026 billboard
Psalmist Janice WilsonWho lifted the ceremony in song — alongside her husband, the Mayor of Waynesville. Designed by CrownBorn.
Antoine Washington, SaxCiti — Juneteenth Fest 2026 billboard
Antoine Washington · SaxCitiThe saxophonist who held the room. Designed by CrownBorn.
Pulaski County Juneteenth Fest 2026 — main billboard
Juneteenth Fest 2026 · The Main BillboardThe festival itself, on the highway — carrying the invitation to the whole region. Designed by CrownBorn.

Why We Put Vendors On Billboards

Most event companies sell billboard space. CrownBorn gives it away.

When an artist, vendor, or partner appears on a festival billboard, three things happen at once: the festival reaches thousands more people, the vendor's business grows, and the Branch's advertising dollar does the work of two. Talent is booked below standard rate because the billboard carries real value — and that savings stays with the Branch.

It is one small example of the same principle behind everything CrownBorn builds: make the structure work harder so the organization has to spend less.

What It Built

An event is a weekend. Infrastructure is what stays. Here is what the investment yielded — measured and reported by the platforms themselves.

84,773
Content Views
Up 190% · $0 spent on advertising
13,457
People Reached
Across the region, organically
41
Live Broadcasts
Up from zero. A community media voice, trained and permanent.
0
Supporters Lost
Down from 26. Not one person fell away this year.
2× engagement
Versus Comparable Organizations
On one-quarter of the typical audience
5 designs
Billboard Creative
Live digital billboards · Across three city locations in Pulaski County
214
Pieces Of Content
89 photos · 67 stories · 41 live broadcasts
2d 8h
Total Watch Time
People didn't scroll past. They stayed.
48% auto-renew
New Members
Recurring membership revenue — a Branch first
4 vendor applications
From 43 Community Sign-Ups
The 2027 vendor pipeline already exists
These Numbers Are Still Climbing
Most event companies stop at the event. CrownBorn doesn't. The content, the touchpoints, and the storytelling were architected to keep working for 30 days after the last light went out — which is why this Branch is still being seen, still gaining members, and still growing while everyone else has moved on.

Figures reported as of July 2, 2026, covering the March 13 – June 30 engagement period. They have grown since.

What that means, plainly:

More than thirteen thousand people in this region saw this community's story — without a single dollar spent on ads. A Branch that had never gone live online broadcast forty-one times. And of everyone who has ever given to this work, not one drifted away this year.

That is not luck. That is what happens when someone builds the structure underneath the celebration.

The Human Labor It Required

Every organization that runs on people needs work done that volunteers cannot always carry. This is what the festival required — and where the labor came from.

What The Festival Required
Installed & Carried By CrownBorn
A public identity — website, ticketing, storefront, registration
Full rebuild of PulaskiJuneteenthFest.com, ticketing, Shop 1865, and vendor registration
A way to reach people beyond the room
The media architecture — the Event Voice role, five-lane media system, Youth Media Corps, and 41 broadcasts
Regional advertising the Branch could afford
Ten billboard designs — five contributed free — used to negotiate talent below standard rate
Vendors, performers, and partners under agreement
Sourcing, contracting, onboarding, and on-site placement
Volunteers identified, briefed, assigned, and equipped
Volunteer architecture, role structure, briefing — and timeless volunteer shirts, designed to be reused year after year
A story worth telling — and the materials to tell it
Marketing plan, press releases, social architecture, print collateral, and the commemorative program
Money tracked, documented, and reportable for grants
Financial documentation, vendor payment tracking, and a full post-event reconciliation
Two events designed, staged, and delivered
The Gathering Ground™ architecture — zones, run-of-show, awards, and the closing ceremony

Lighting the Way Forward

At dusk, the field began in darkness — because that is the truth of Juneteenth. Freedom was real long before the news arrived. It took until June 19, 1865 for the word to reach Galveston.

89 Juneteenth Flags were planted in the dark. Some were left unlit — one for every year our freedom was withheld. And then, the light was carried in.

Community stood together in candlelight. No one had to explain what the dark flags meant. No one had to be told to be quiet. They just were.

Before freedom was written, it was remembered.
Before it was remembered, it was shared.
The light reached us late.
It must never reach our children late again.
Community Day
The park gathers
The Freedom Cabaret
The Cabaret
The Voice
Telling our own story

What They Said

In their own words — shared with permission.

Incredible event and a night I'll never forget.

Attorney Nimrod "Rod" T. Chapel Jr. President · Missouri NAACP State Conference · Keynote Speaker

What (CrownBorn) did was exceptional and life changing.

Tara Hallmark Community Leader · Statewide Advocate

Idk what to tell y'all for missing the Juneteenth Gala this year — just telling y'all you missed it ain't enough. The saxophonist held some of those notes so long tonight… the poetess was talking to our souls. This was a must-attend event.

Steve Guillory · DJ EssGee Festival Sound · Both Event Days

The spoken word was amazing, the room looked lovely, and the music was on point.

Community Attendee Pulaski County Democratic Committee

I have seen hundreds of events performing all over the world, this was by far the best one.

From Antoine Washignton, Saxaphonist The Freedom Cabaret · June 19, 2026

This is our fourth one!

A Mother, Across The Park Community Day · June 20, 2026

The Branch

Juneteenth Fest is a program of the NAACP Pulaski County Branch 4008-B. The NAACP is a grassroots, volunteer-powered organization — it does not run on staff. It runs on neighbors who step forward and take a seat.

Executive Committee · Officers
President
Mrs. Cynthia Andry
Vice President
Mr. Tommie Hollins, Sr.
Treasurer
Mrs. Edna Givins
Secretary
Mrs. Ruby Riley
Executive Committee · Standing Committee Chairs
Juneteenth Fest Chair
Ms. Roze Cohen
Fundraising Chair
Mr. James Norris
Membership Chair
Mrs. Lois Hollins
Communications Chair
Mrs. Tierra Harrell
Political Chair
Ms. Deneen Lee

Under NAACP bylaws, a Branch's Executive Committee includes both its elected officers and the chairs of its standing committees, governing together as one body. Knowing who holds which seat is how a community holds its organization — and how members know where to bring their voice, their time, and their concerns.

Keep This Work Going

The celebration is over. The work continues — advocacy, education, scholarships, voter engagement, and community programming, all year long. Membership is how a Branch stays alive between Junes.

Become A Member Follow The Branch

Thank You

To the small core of volunteers who set up in the heat, stayed through teardown, and did the unglamorous work no one sees and everyone feels — this happened because you carried it.

To the elected officials, the honored organizations, the families who came back for a fourth year, and the neighbors who wandered in and chose to stay: thank you.

And to every artist, performer, and creative who lent their gift to this weekend — named here and unnamed — the festival was beautiful because you made it so.

Architected By CrownBorn Empire™

We don't produce events.
We build what holds them up.

For four years, CrownBorn Empire™ has architected Pulaski County's Juneteenth observance — from a single room to a regional gathering. What grew alongside it was infrastructure: the website, the media system, the billboard program, the vendor pipeline, the volunteer architecture, and the retention that outlasts any weekend.

Juneteenth Fest is a Gathering Ground™ deployment — part of the Holidays & Celebrations Layer of CrownBorn's Human Infrastructure. It is one of several layers built for organizations that run on people: the structures that grow membership, hold community, and turn a once-a-year program into year-round momentum.

If your organization runs on volunteers, tight budgets, and heart — and good work isn't translating into growth — that gap has a name. It's infrastructure. And it's buildable.

Tosombra Adecia — Chief Executive Officer, CrownBorn Empire™, LLC